CHiQ

Tentang CHiQ

Group Profile

Honors

BRAND POSITIONING

CHiQ dilahirkan pada tahun 2014, adalah jenama peralatan maklumat profesional yang sentiasa berinovasi sebagai tindak balas kepada permintaan pengguna. Ia telah berkembang secara beransur-ansur menjadi penyedia terkemuka bagi penyelesaian merentas platform untuk rumah pintar, komuniti dan bandar.

"Pintar dengan Gaya" menyampaikan misi CHiQ untuk menggabungkan kecerdasan dengan keanggunan dalam kehidupan di rumah. Kami berdedikasi untuk memperkayakan gaya hidup pengguna dengan produk inovatif dan bergaya yang menawarkan keselesaan dan kecanggihan. Berpandukan keperluan pengguna, CHiQ terus mengembangkan penawarannya, menggunakan teknologi pintar untuk meningkatkan pengalaman rumah bagi setiap pengguna. "Smart with Style" conveys CHiQ's mission to blend intelligence with elegance in home living. We are dedicated to enriching consumers' lifestyles with innovative, stylish products that offer comfort and sophistication. Guided by consumer needs, CHiQ continuously evolves its offerings, using smart technology to elevate the home experience for every user.

CHiQ History

2024

CHiQ has officially announced the renewal of its partnerships with the FIS World Cup and the DSV (German Ski Association). It will continue to serve as an official event partner of the FIS. Moreover, CHiQ has declared Andreas Wellingser as its new brand ambassador.

2024

CHiQ announced the St George Illawarra Dragons as an official partner for 2024 & 2025.

2023

CHiQ announced its collaboration with the FIS World Cup and its sponsorship of the German Ski Association (DSV), introducing champion athlete Viktoria Rebensburg as its new brand ambassador.

2019

Changhong Meiling international was established, integrating TV, Refrigerator, Air Conditioner, household appliances and other overseas product lines, which further promoted the coordinated development of overseas business.

2018

CHiQ sponsored the Belgian national football team, the German Borussia Dortmund football team, the Australian Brisbane Lions team, the Australian F1, and other events, representing Changhong's foray into sports marketing.

2017

Changhong established the CHiQ brand in Sydney, Australia, marking the CHiQ brand's entry into the international market.

2016

With the theme "Smart Home under Smart Community," Changhong attended CES, presenting the results of the IPP operation platform for IoT to an international audience for the first time, while also marking the global debut of a 95-inch 8K TV.

2014

Changhong launched high-end smart CHiQ series TV/Refrigerator/Air Conditioner, which symbolized the birth of CHiQ Brand.